Ion Intense Neutrals Permanent Creme Hair Color

• Superior Italian micro pigments ensure deeper color deposit while fortifying each hair strand
• Nutrient rich PPD free creme formulation
• Less than 1% ammonia
• Antioxidant infused

ion Color Brilliance palette consists of 4 rich, luxurious neutral shades. The advanced ionic technology utilizes pure ionic micro pigments for deeper, more intense color deposit. ion Color Brilliance penetrates the cuticle layer of the hair and lodges in the cortex, ensuring 100% flawless gray coverage. Permanent hair color designed for resistant grey over 50%. Enriched with exotic pequi, and argan oil to nourish, strengthen, and protect color longevity.